SINCE 2012

About Checkout Boost

Built by Shopify Plus Experts. Trusted by Merchants Globally.

Checkout Boost is built by a team with years of hands-on Shopify experience. Backed by Praella, a top Shopify Platinum agency behind brands like Billie Eilish Fragrances and Fenty Beauty, our roots are in high-level ecommerce engineering and conversion strategy

Before Checkout Boost, our team built and scaled HulkApps - one of the biggest Shopify app suites serving 150,000+ merchants. After a successful exit, we kept doing what we do best: solving real merchant problems at scale.

Checkout Boost is the next evolution of that mission.

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Why we built Checkout Boost

After working with hundreds of Shopify Plus stores of all sizes, including fast-scaling DTC brands, we noticed the same struggles repeated:

Even minor changes necessitate manual development, consuming significant time and effort.

Approximately 90% of Shopify Plus customers need checkout customization.

Customization with extensive rules tailored to meet specific business requirements.

Advanced capabilities for setting up complex discount workflows and rule sets.

Brands needed flexibility. Developers needed reliability. Merchants needed speed.

So, we built a solution that transforms days of development into minutes - without compromising checkout performance or Shopify’s compliance standards.
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What we stand for

  • Merchant-First Innovation
  • Engineered for Performance
  • Built on Experience, Refined by Community
  • 100% Shopify Checkout compliance
  • Precision Through Rules
  • A Commitment to Excellence
  • Built for Shopify App
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